Creator Businesses Are a Risky

How to build with de-risking in mind

Photo by Pat Whelen on Unsplash

So, I think the better question to ask is: how do boutique management agencies or small creators de-risk? And then, further, how do companies entering the space build with de-risking at the core? Here are some ideas:

Make creator collectives.

Build out other content / IP.

Build a better Team 10.

Build fundamentally great businesses, and hire great partners.

Build an advisory board.

Invest in the infrastructure of the space.

Diversify platforms and revenue sources ASAP.

Thinking deeply about how to make myself and the world a little better. & writing about creators mostly | email:

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